Brastel, TV commercial

Summary:

TV commercial for Brastel, a Brazilian phone company. The commercial was aired in Japan on CNN and BBC.

Notes:

To establish the at the time rather unknown brand, the brand colours were emphasised, so people would directly connect the colours with Brastel. A silhouette-style animation would achieve the highest colour impact so a fully animated commercial was created.

After completion of the main English version also Brazilian, Chinese, Bengali and Korean versions of the commercial were produced.

Project tags:

concept,design,illustration,animation,video

SUMO solutions, logo design

Summary:

Logo design for SUMO solutions.

Notes:

SUMO solutions, an IT consulting and development company in Germany needed a new logo which should more or less resemble a sumo wrestler, but at the same time with a not too serious and slightly fun image.

Project tags:

concept,logo design

Utsuboya identity & seasonal greetings

Summary:

Logo design, identity and seasonal greeting card designs for Utsuboya Ltd.

Notes:

Utsuboya Ltd., came with an unusual design request. They wanted to have visiting cards, logo and seasonal greeting cards completely in a Taishô-era (1920’s) look. Research designs of the time I came across some matchbox designs of the time which became the starting point of these designs.

The unusual company name (“Moray Eel Ltd.”), was reason for the logo, the silhouette of a moray eel. To give the visiting cards more of a Taishô-era touch, very stiff paper was chosen, not too white, with a slightly rough surface.

Project tags:

logo design,identity,print design

beaver bros., visiting card design

Summary:

Identity (naming) and visiting card design for the German DJ duo beaver bros.

Notes:

The concept for the visiting card was radical: only the name and the phone number was to be displayed. The duo’s marks were bald heads and blazers with neckties. So emphasizing these features, to be inline with the radical minimalism of the approach, silhouettes giving only the neckties’ colour as an eye-catcher were used as key graphics.

Project tags:

Nihon-Ishikai illustrations

Summary:

Illustrations for the Japan Medical Association.

Notes:

This was a series of illustrations drawn for the Japan Medical Association. Some were for material collections offered to their members, some where for explanatory purposes. All illustrations are hand-drawn, scanned and colourized digitally.

Project tags:

illustration

Web animations - PC basics

Summary:

Mini Flash-website explaining basic computer terms and concepts supported by funny animations.

Notes:

How do you wake interest in non-technical people to read explanations of computer and Internet terms? That was the challenge the Japan Medical Association put Pixelblast to.

Using short Flash animations not only to illustrate the concept, but rather to add some pizzazz to the otherwise dry topic was the solution. This way people would hopefully read through all explanations anticipating the next fun animation.

Project tags:

concept,design,animation,illustrations,HTML coding,Flash development

Ringo MUG, Tokyo

Summary:

Web site for the anglophone Ringo Mac User Group, the oldest Apple user group in Japan.

Notes:

As a thank you for delivering such great service to the gaijin-community in Japan a mascot—the Aqua Daemon&mdash was created for Ringo MUG; in the best of “BSD-UNIX tradition was creted, of course with a touch of OS X.

Project tags:

design,HTML coding,WordPress template creation