A selection of past work

SUMO solutions, logo design

SUMO solutions, logo design

Summary:

Logo design for SUMO solutions.

Notes:

SUMO solutions, an IT consulting and development company in Germany needed a new logo which should more or less resemble a sumo wrestler, but at the same time with a not too serious and slightly fun image.

Project tags:

concept,logo design

Utsuboya Ltd. New Year's greeting cards

Utsuboya identity & seasonal greetings

Summary:

Logo design, identity and seasonal greeting card designs for Utsuboya Ltd.

Notes:

Utsuboya Ltd., came with an unusual design request. They wanted to have visiting cards, logo and seasonal greeting cards completely in a Taishô-era (1920’s) look. Research designs of the time I came across some matchbox designs of the time which became the starting point of these designs.

The unusual company name (“Moray Eel Ltd.”), was reason for the logo, the silhouette of a moray eel. To give the visiting cards more of a Taishô-era touch, very stiff paper was chosen, not too white, with a slightly rough surface.

Project tags:

logo design,identity,print design

beaver bros, visiting cards

beaver bros., visiting card design

Summary:

Identity (naming) and visiting card design for the German DJ duo beaver bros.

Notes:

The concept for the visiting card was radical: only the name and the phone number was to be displayed. The duo’s marks were bald heads and blazers with neckties. So emphasizing these features, to be inline with the radical minimalism of the approach, silhouettes giving only the neckties’ colour as an eye-catcher were used as key graphics.

Project tags:

Honda PDF newsletter

Summary:

Honda wanted to strengthen their international network by issuing a monthly global newsletter, reporting about Honda related news of even the smaller partners around the world.

Notes:

Being in the 21st century we thought it would be terribly antiquated to send dead trees around the world just to have them arrive always too late for the news to still be new, so we proposed doing a newsletter in PDF form. This eliminated printing cost and highly increase the speed of delivery, it also enabled Honda to enrich the newsletter with buttons, links and even video clips from events so the partners could share the experience much better making the readers feel like they are actually taking part in the community.

Project tags:

concept,design,layout